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Snapchat Conversions APISnapchat Conversions API for GCC stores
Snapchat is one of the biggest ad channels in Saudi Arabia and the Gulf. The Snapchat Conversions API sends your purchases server-side, so Snap optimises on the sales your store really made.
Start free trialFree trial, 1-click install on Salla & Zid · Custom stores (Shopify, Magento, WooCommerce): we set it up for you
Why server-side matters on Snapchat
Snapchat ads open inside the Snapchat app. When the shopper leaves to buy in another browser, or blocks tracking, the Snap Pixel loses the purchase. The Conversions API sends the order from the server instead, with the Snap click ID when there is one.
How MabrookTrack connects Snapchat
- Share your ad accountsInvite MabrookTrack's team emails to your Snapchat Business account and give them access to the ad accounts you run. The setup checklist shows the exact steps.
- Choose the pixelPick the Snap Pixel the purchases should be sent to.
- Purchases sent server-sideEach order from Salla, Zid or your store's API is sent with the Snap click ID and hashed email and phone.
- Deduplicated with the pixelServer and pixel events share the order reference as event ID, so Snapchat counts each order once.
Why sharing every ad account matters
Many stores run Snapchat ads from more than one ad account. Spend and clicks from an ad account that is not shared stay invisible, and those sales look like Direct traffic. Share every account that runs ads for the store.
What you get
- Snap purchases the pixel missed, sent server-side
- One purchase per order, deduplicated with the Snap Pixel
- Snapchat spend converted to SAR — Snap bills many GCC accounts in USD
- Snapchat's own ROAS next to True ROAS, per campaign and ad
Questions
Do I keep the Snap Pixel?
Yes. The Conversions API adds to the pixel; deduplication keeps one purchase per order.
Why is my Snap spend in USD?
Many GCC Snapchat ad accounts are billed in US dollars. MabrookTrack converts spend to your display currency so ROAS compares like with like.
What does MabrookTrack need access to?
Read access to the ad accounts for spend, and the pixel you choose for sending purchases.
See your true ROAS this week.
Connect your store and ad accounts, and see what TikTok, Snap, Meta and Google really bring in — counted once, against your store's orders.
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